EATING RIGHT™ AND THE SPOT YOUR NEEDS™ SYSTEM

Now eating healthier is simpler and you no longer have to sacrifice flavour for nutrition. The Eating Right family includes over 100 different products crossing a wide range of different food categories including cereals, beverages, frozen entrées, dairy, bakery, entertaining and so much more.

Eating Right delivers an array of dietary and nutritional benefits, each one a distinctively colour coded spot easily identified on the front of every product. There's a whole new way of looking at nutrition, with the easy Spot Your Needs system. Here is a sample of the coloured spots to watch for, along with associated benefit and products.

Low Fat high fibre high protein
Waffles Whole Wheat Pasta Frozen Entrées
Bread Breakfast Cereal Extra Lean Burgers
Cereal Bars Frozen Entrées Chicken Strips
Soup Cups Soup Cups Veggie Dogs
Lasagna Veggie Burgers
Potato Crisps Turkey Burgers
Frozen Entrées
 
low cholesterol fat free reduced sodium
Margarines Frozen Yogurts Pretzels
Fruit Bar Cookies
Salad Dressings
 
no sugar added soy protein whole grain
Dairy Desserts Frozen Soy Desserts Bread
Pure Fruit Juice Crackers
Wraps
Hamburger Buns
English Muffins
Hot Dog Buns

Eating Right and Health Check ™

Grocery shopping can be a confusing experience for consumers who often feel bombarded with nutrition messages. To assist consumers in making more healthy food choices in the grocery store, in 1999 the Heart and Stroke Foundation created a not-for-profit food information program called Health Check.

The role of a healthy diet on overall health is well documented. Health Check makes healthy choices easier by cutting through the clutter in grocery stores and helping consumers quickly identify products that contribute to a healthy and balanced diet.

At the heart of the program is the on-pack Health Check symbol and the Heart and Stroke Foundation name. Every food product involved in the program has in addition to the Health Check symbol, an explanatory message and a Nutrition Facts table. The Health Check symbol on the package means that the Foundation's dietitians have reviewed the product's nutrition information and that it meets specific nutrient criteria based on Canada's Food Guide. Each product is evaluated on the basis of total fat, saturated fat, fibre, sodium, calcium, vitamins and minerals, depending on the food category.

"We're proud to be adding Safeway's Eating Right! line of products to the Health Check™ program," says Carol Dombrow, Registered Dietitian with the Heart and Stroke Foundation's Health Check™ program. "When companies like Canada Safeway show their commitment to programs like Health CheckTM by adding a line of more than 100 products, it becomes that much easier for health-conscious Canadians to make the healthy choice. "

For more information on the Heart and Stroke Foundations' Health Check program, please visit www.healthcheck.org

Sandwiches